There are writers and there are consultants. But very few in the United States do both -- and do it with expertise, professionalism and highly developed people skills.

I'm an informed, versatile and authentic industry voice helping businesses deliver vital messages to their audiences in effective, strategic ways. Because it's about competitive advantage. Profitability. And finding a way to get there.

Employee development –

• Communication issues – internal and external
• Training to engage and partner within the business
• Developing accountability
• Motivation

Competing better in the marketplace –

• Crafting a true competitive message
• Differentiating from the competition
• Increasing profitability with smarter strategy
• Keeping the message cohesive and consistent across the spectrum

Social Media –

• Explore marketing challenges – align media to meet the challenge
• Creating Awareness
• Monitoring – "Listening" to talk on you or your brand
• Talking to your market about the problems you solve
• Creating an online personality/voice
• Decide if and when to engage on social media
• Decide which social media platforms are best for your purposes
• Creating social media policy
• Understand Twitter - Create accounts and profiles
• Utilizing Facebook fan pages

Gaining ROI -

• Creating materials that display competence, credibility and value
• Where to put your time and effort -- and where not to
• Tracking results
• Gaining exposure
• Bull's-eye targeting - saving money while hitting the right market
  

Executive coaching -

• Gaining a fresh perspective and outside view
• Becoming an expert source in your field for media

Let's Talk!